JASON SMITH

Founder / Co-Owner


In 2013, Jason and co-founder Dustin Anderson created D1 Design Group. They saw a busi­ness with enor­mous poten­tial to serve clients with unique designs in a rapidly evolv­ing indus­try. Jason oversees the day-to-day operations of D1 including client meetings, design work, fabrication, and installation. His creativity and vision are a tes­ta­ment to the con­tin­ued suc­cesses of the company.

Jason holds a Master's Degree from Baylor University (con­cen­tra­tion in Sports Business) where he also worked with the Men's Basketball program for over 7 years. One of Jason's primary areas of focus with the team was recruiting potential athletes to come to Baylor. In college athletics, as well as business, ultimate success is always dependent upon separating yourself from the competition and Jason was able to be a part of that for nearly a decade. His competitive spirit and creativity dri­ves inno­va­tion for his com­pany and, more impor­tantly, the clients. 

Above all, Jason learned the value of building a brand. Jason, and partner Dustin Anderson, built D1 Design to help programs and orga­ni­za­tions under­stand and maximize their identity. With their lead­er­ship, D1 meets with clients, lis­tens to their vision, and exe­cutes strate­gies through visual marketing concepts.

When Jason is away from work, he loves spend­ing time with his wife Lauren and their 3 dogs. The couple can be spotted at countless athletic events both at the collegiate and professional levels, or just relaxing around their house. In his spare time, Jason is an avid NBA fan and Fantasy Sports player.